At InsightX, we believe in the power of tailored research to uncover unique opportunities and solve business challenges.
We offer comprehensive services across both B2B and B2C research, employing a range of methodologies to meet the bespoke needs of diverse industries and audiences.
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Quantitative Research
From large-scale surveys, both interviewer-led or self-administered, to in-depth statistical analysis, we provide data that delivers reliable, measurable insights to guide strategic decisions.
Qualitative Research
Through recruitment, and in-depth interviews, focus groups, and ethnographic studies, we connect you directly with your target audience, ensuring respondents are engaged and add depth and context to your data.
CATI (Computer-Assisted Telephone Interviewing)
Our expert interviewers gather high-quality data through structured and semi structured quantitative and qualitative telephone interviews, ideal for reaching specific populations and target audiences.
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Uncover the 
in your data with Insight
in your data with InsightFace-to-Face Research
When specific location or audience engagement is required, our on-the-ground team delivers personal, reliable data capture through face-to-face interaction via IHUT’s, CLT’S, Intercepts, and door to door interviewing or recruitment.
Online Research
Utilising digital tools and platforms, we capture real-time insights from a global audience, ideal for agile and flexible data collection with services including: scripting and hosting, sample only, quick polls & surveys, communities, Voxpops and task orientated research, data, dashboards, reports and analytics.
Mixed Mode Solutions
We combine our expertise across methodologies to reach the right people in the most effective ways via a single data collection platform, optimising data quality, response rates and maximising budget efficiency.
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Uncover the in your data with Insight
Customer Satisfaction Studies
We help organisations understand how to enhance customer loyalty, engagement, and retention through detailed satisfaction and Net Promoter Score (NPS) tracking.
Large Tracker Studies
Our team manages ongoing multi-wave research programs, delivering consistent insights into evolving trends, brand performance, and market dynamics, both domestically and internationally across data collection methods.
Local & International Reach
With an expert, proven and trusted network that spans the globe, we ensure that no market is out of reach, providing both local expertise and international scale.
Postal
InsightX manage postal and product placement programs and surveys across a range of sectors and industries, varying in scale and complexity from simple postal recruit to Web and CATI, full postal recruitment and postal surveys, F2F surveys with thousands of postal self completion surveys, and the dispatch of products for In home use tests (IHUTs).
